Bluebird Care to sponsor Tipperary v Limerick Hurling Match in aid of World Alzheimer’s Month

The Alzheimer Society of Ireland is delighted to announce that Bluebird Care Ireland, which provides Q-Mark approved homecare services to people of all ages and varying degrees of ability across Ireland, will be the title sponsor for the upcoming Tipperary v Limerick hurling match fundraiser during World Alzheimer’s Month in September.

Bluebird Care provides home and community care in Ireland and everyday sees the impact dementia has on an individual, their family and the community around them.  Having recently completed a survey of attendees at their recent Understand, Respect and Respond with Care free Dementia talks they are hearing first-hand what support individuals are asking for to enable them to live as independently as possible for as long as possible.

The unique fundraising initiative, which has been launched by two leading Munster dementia advocates, Kevin Quaid and Kathy Ryan, who both have a dementia diagnosis, will be held on Saturday, September 7th at Nenagh Éire Óg grounds (5.00pm Throw-In).

We are delighted to announce that legendary All-Ireland-winning Tipperary goalkeeper Brendan Cummins has recently agreed to play in the match. During an illustrious inter-county career with the Premier County, Brendan won two All-Ireland medals, five Munster medals and three National Hurling League medals.

The other Tipperary legends who have signed up to support the initiative are Michael Ryan, Michael Cleary, Declan O’Meara, Eddie Tucker and Brian Gaynor. And, on the Limerick side, the legends that have signed up are Joe Quaid, Ciaran Carey, T J Ryan, Mike Nash, Gary Kirby, John Quaid and Gerry Quaid. More legends will be announced in the coming weeks.  

In addition to this, prominent GAA journalist Damien Lawlor has been confirmed to do MC, match commentary and a Q&A with legends afterward and the Liam MacCarthy Cup will also be present on the day.  

Tickets for the event can be purchased via Eventbrite at €15.00 for adults and kids going free with all the money raised going towards providing community services and advocacy supports in the Munster area and beyond. Tickets can be purchased today via this link:

This fundraising initiative was the brain child of the dynamic duo, Kevin Quaid and Kathy Ryan, over a cup of tea when they were discussing ways to give something back to The ASI after everything the charity had done for them – so the inaugural ‘Kevin Quaid and Kathy Ryan Legends Cup’ was created which will bring Tipperary and Limerick hurling legends of yesteryear together to battle it out for the prize in Nenagh.

The Alzheimer Society of Ireland Head of Fundraising, Mairéad Dillon said: “We are delighted that Bluebird Care has decided to come on board to sponsor our Hurling Legends Match between Tipperary and Limerick during World Alzheimer’s Month this September. This event is a fantastic opportunity to raise much-needed funds for dementia supports and services and also to raise awareness of dementia in communities across Ireland. It’s still very clear that a stigma and negativity often surrounds dementia and people can sometimes still feel afraid or embarrassed about talking to people they know about it. But that’s why community fundraising and awareness-raising events like are Hurling Legends Match are so important – we can bring dementia out of the shadows. We are delighted that Bluebird is supporting this event; we are all really looking forward to it. I would also like to thank our wonderful advocates Kevin Quaid and Kathy Ryan who are the inspiration behind creating this event. We are so grateful to them both.”

Consultant National Marketing Manager for Bluebird Care, Annette Cullen said: “We are really delighted to be able to support Kevin, Kathy and The ASI with this event.  Kevin was a truly inspirational Ambassador for our recent Understand Respect and Respond with Care Dementia talks and it was really important to the team at Bluebird Care to support Kevin in his advocacy for better understanding around dementia, and for improved local services for the many people living with Dementia across Ireland. Every day we see the impact of this condition on people’s lives and by sponsoring this event we can continue to support individuals, communities and organisations in building dementia friendly communities and a dementia friendly Ireland.”

In total there are an estimated 13,746 people living with dementia in Munster. There are 2,013 people living with dementia in Limerick and 848 people living with dementia in in North Tipperary and 1,054 people living with dementia in South Tipperary.

It is estimated that there are 55,000 people living with dementia in Ireland and for every one person with dementia three others are directly affected. The number of people with dementia is expected to more than double over the next 20 years to 113,000 in 2039. There are an estimated 50,000 carers of people with dementia in Ireland.

Photo L-R
Annette Cullen National Marketing Manager Bluebird Care Ireland, Kevin Quaid Dementia Advocate, Kathy Ryan Dementia Advocate, Maired Dillon Head of Fundraising Alzheimer Society of Ireland.